How to appear in ChatGPT, Gemini and Perplexity: a checklist
Three checklists (technical, content and reputation) so AI assistants understand you and cite you.
By IGLOBALIA · 3 min
Blog
SEO and GEO
Ranking in Google and in AI search engines: SEO, GEO, AEO and local SEO.
6 articles
Local SEO: a guide to appearing on Google Maps and in city searches
Google profile, consistent details, local pages and reviews: the practical guide to appearing when people search in your city.
By IGLOBALIA · 3 min
How much does SEO cost? What the price depends on
What drives the price of SEO, which engagement models exist and how to work out whether the investment pays off.
By IGLOBALIA · 3 min
How to choose an SEO agency: 10 key questions
Ten questions to evaluate an SEO agency, the red flags and a simple way to compare proposals.
By IGLOBALIA · 3 min
What is AEO (Answer Engine Optimisation) and how to apply it
AEO prepares your content to be the direct answer in search engines and assistants. How to write, structure and measure it.
By IGLOBALIA · 3 min
GEO vs SEO: the differences, what they share and how to combine them
SEO ranks you in Google; GEO gets AI to cite you. The differences, and how to combine them without duplicating work.
By IGLOBALIA · 3 min
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