HOSPITALITY INTELLIGENCE · HOTEL INTELLIGENCE & GROWTH
From hotel data to profitable action.
IGLOBALIA's hotel intelligence platform tells you every morning what is happening, why, how much it is worth and what to do next.
Hospitality Intelligence
Every hotel decision,with context and with value.
Hospitality Intelligence brings the hotel’s bookings, guests, channels, website, reviews and operations together in a single view. It is not just another dashboard of charts: every recommendation arrives with its estimated financial impact and confidence level, so management can decide with judgement.
A day with the platform
From informationto decision.
01
Start the day with the Command Center
Before the day begins, management knows how yesterday closed, what is on the books and which decisions have the greatest financial impact.
02
Understand why
Insights and anomalies with evidence, impact and confidence. Every recommendation can be explained: why you see it and where it comes from.
03
Decide with value
The opportunity map and the “What if…?” simulator let you test pricing, distribution and upselling decisions on your own data before acting.
04
Act without friction
Apply the recommended price or switch on autopilot, launch the campaign and assign the task with an owner and a deadline.
05
Measure and learn
Campaigns with ROAS and ROI, A/B experiments and a monthly executive report: every action is valued and feeds the next decision.
68 features, eight areas
The whole hotel,on one platform.
Intelligence and decisions
The hotel explained every morning: what has changed, why, how much it is worth and which decision to take first.
10 funcionalidades
- Command CenterThe day's decisions with the greatest financial impact, with yesterday's performance and what's coming.
- Hotel AI analystAsk in natural language about revenue, channels, rooms or markets and get a reasoned answer.
- Intelligence feedEvery morning: performance, what has changed, new insights and anomalies.
- InsightsWhat is happening, why and how much it is worth, with evidence, impact, confidence and a recommendation.
- Action centreOpportunities ranked by financial impact, confidence, effort, urgency and strategic importance.
- Opportunity mapQuick wins, strategic bets, low priority and what is best avoided.
- AnomaliesRelevant changes versus the previous four weeks in cancellations, markets, ADR, ancillary revenue and reviews.
- TasksEvery recommendation becomes a task with an owner and a deadline.
- Executive dashboardAll key KPIs with their reference: previous period, last year, budget and forecast.
- Hotel 360The hotel's complete profile as the starting point for every analysis.
Revenue and forecasting
Occupancy, ADR and RevPAR in context: how much is on the books, how much is expected and what price the system recommends.
6 funcionalidades
- Revenue IntelligenceOccupancy, ADR, RevPAR, pickup, booking pace, lead time, cancellations and profitability by room, channel and segment.
- PriceAdvisorRecommended dynamic prices by room type and night, with one click or on autopilot every morning.
- ForecastingPickup model with a seasonal base and a 95% confidence interval.
- “What if…?” simulatorSimulate pricing, distribution and upselling decisions on your own data before acting.
- Channel analysisNet revenue after commissions and acquisition costs, and the ancillary value of each channel.
- BudgetAnnual budget by month as a reference in dashboards and reports.
Distribution and direct booking
A single availability for all channels and a website that sells without commission.
4 funcionalidades
- Channel managerAvailability, prices and restrictions in a single calendar, sent to channels in real time so the same room is never sold twice.
- Booking engineCommission-free direct bookings on your website; a booking closes the room on all OTAs instantly, with deposits collected via Stripe or Redsys.
- Direct booking optimiserWhat relying on OTAs costs, how much each shifted booking is worth and where to invest to grow direct.
- Web conversionFrom visitor to booking engine to completed booking, with data from GA4 and the engine itself.
Hotel operations
Day-to-day coordination: what happens at the front desk, housekeeping and maintenance is reflected in sales.
9 funcionalidades
- Front deskToday's arrivals, in-house guests and departures, with online check-in, room assignment and one-tap contact by WhatsApp or email.
- BookingsThose taken at the front desk and those received via API (PMS, channel manager…), with what has been paid and what is pending.
- HousekeepingReal-time status of each room; out-of-service rooms are removed from sale on all channels.
- MaintenanceCorrective and preventive work orders with priority, deadline, technician and cost; they can take the room off sale until repaired.
- Handover logWhat the next shift needs to know: VIP arrivals, pending incidents and guests to follow.
- Staff and rostersShifts, absences, hours and staff cost, and the housekeepers needed each day.
- Time clockWorking-day records with justified, audited corrections.
- Inventory and purchasingAmenities, linen, minibar, food and beverage and spare parts, with consumption deducted and purchase suggestions per supplier.
- Lost propertyA record linked to the room's last guest so they can be contacted from the inbox.
Guest experience
Every guest looked after in their language and on their preferred channel, before, during and after the stay.
7 funcionalidades
- InboxWhatsApp, email, SMS, OTA messages and the guest app in one place.
- Guest messagesAutomatic emails at every moment of the stay and in the guest's language.
- Guest appA private link per stay with hotel content, the room service menu and quick replies.
- Guest requestsRoom service and requests from the app or from staff, charged to the account on delivery.
- Service bookingsTables, spa cabins, golf, excursions and transfers with capacity per slot.
- UpsellingRoom upgrades, early check-in, late check-out, packages and experiences, ranked by guest segment.
- HarmoniaAI assistant for guest care and complaint handling, with a library of case types.
Billing and compliance
Hotel administration handled on the same platform, with traceability at every step.
6 funcionalidades
- Guest accountsCharges, payments and invoices for each stay, company or walk-in customer.
- InvoicesSequential numbering per series, VAT breakdown and VERI*FACTU status; corrected with credit-note invoices.
- Cash deskShift opening, cash payments and difference at close.
- Night auditEnd of day: the night's charge and tourist tax, no-shows and daily report, automatically.
- Guest registration (SES)Reporting to the Spanish Ministry of the Interior under Royal Decree 933/2021, from online check-in.
- Privacy and GDPRConsent, access, rectification, erasure and retention of data; every action is logged.
Customers, reputation and marketing
From knowing the guest to the campaign that brings them back, with the return measured.
13 funcionalidades
- Guests 360Stays, spend, segments, RFM and predicted lifetime value of each guest.
- Segments, RFM and CLVBehavioural segments detected automatically and recalculated every night.
- BehaviourHow each group books, stays and spends compared with the hotel average.
- Cross-sellingWhich profiles are most likely to buy each service and what revenue opportunity they represent.
- Ancillary revenueRestaurant, bar, spa, room service, events, experiences and parking: revenue, margin and penetration.
- Service occupancyUse of the spa, restaurant and bar: weekdays versus weekends and hour-by-hour demand.
- ReputationScore, NPS, sentiment and topics across Google, Booking.com, TripAdvisor, Expedia and your own surveys.
- Marketing intelligenceMarket opportunities, segments, direct booking, campaigns and revenue by channel.
- SEO · AEO · GEOOrganic traffic and the hotel's visibility in ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews.
- Social media studioCopy for Instagram, Facebook, LinkedIn and X with expert prompts for luxury hotels.
- CampaignsCampaigns generated from insights, with approval, spend, ROAS, ROI and learning.
- A/B experimentsHypotheses, variants and a winner declared only with statistical significance.
- ReportsExecutive, revenue, marketing, direct booking, customers and reputation on screen, PDF, CSV or XLSX; the monthly one is generated automatically.
AI, data and governance
You decide where the data goes, which model works and who can see what.
13 funcionalidades
- ElysiaAI assistant expert in hospitality and tourism for strategic questions.
- AI privacyCloud AI, private (local models only) or hybrid: you decide where the data can go.
- AI providers and routingConnect and combine Claude, ChatGPT, Gemini, DeepSeek or local models and choose a model per task, with fallback. The platform also works without generative AI.
- AI promptsCritical prompts, versioned and with the ability to roll back.
- AI usage and budgetRequests, tokens, estimated cost, latency and errors by hotel, provider and function.
- IntegrationsPMS, channel manager, booking engine, POS, spa, RMS, reputation, CRM and web analytics, with native and universal connectors.
- Import dataCSV or XLSX from PMS, POS, CRM, reviews, Analytics, Ads or Search Console, with column detection and validation.
- Data qualityHow reliable the data behind each KPI, insight and AI answer is.
- Hotel groupsEach hotel is an isolated tenant; they can be grouped for operators with several properties.
- Roles and permissionsRole-based access: Revenue Manager, F&B Manager, Spa Manager, CRM Manager, Front Office Manager or custom roles.
- Audit logWho changed what, when and from where, with before and after values.
- System healthThe real status of integrations and AI providers.
- Secure accessAttempt limits, account lockout and optional two-step authentication.
Who it’s for
Designed forluxury hospitality.
Artificial intelligence
AI that worksfor the hotel.
AI is replaceable infrastructure: you can connect and combine providers, choose a model per task with fallback and work in cloud, private or hybrid mode. The platform keeps working without generative AI too.
Integration
Connect with thetechnology you already use.
It connects to your PMS, channel manager, booking engine, POS, spa, RMS, reputation platforms, CRM and web analytics, so all metrics use real, up-to-date data.
Native connectors for Oracle OPERA Cloud, Mews, Cloudbeds, apaleo and Google Analytics 4, and universal connectors for everything else.
Oracle OPERA CloudMewsCloudbedsapaleoGoogle Analytics 4RESTWebhookOTA / HTNG XMLCSV and XLSX files
Frequently asked questions
Clearanswers.
It is IGLOBALIA's Hotel Intelligence & Growth platform. It brings together the hotel's and its guests' data, detects what is happening and why, and proposes the decisions with the greatest financial impact, each with its estimated value and its confidence.
With PMS, channel manager, booking engine, POS, spa, RMS, reputation, CRM and web analytics. There are native connectors for Oracle OPERA Cloud, Mews, Cloudbeds, apaleo and Google Analytics 4, and universal REST, webhook, OTA/HTNG XML and file connectors.
You decide: cloud AI, private AI with local models or hybrid mode. Sensitive data follows its own rules and the platform also works without generative AI.
Yes. Each hotel is an isolated tenant that can be grouped with others, and roles and permissions let you set up access for profiles such as Revenue Manager, F&B Manager, Spa Manager or Front Office Manager.
It includes guest accounts, invoices with sequential numbering and VERI*FACTU status, cash desk, night audit, guest registration (SES.Hospedajes) and privacy and GDPR tools with a log of every action.
With a demo. We review the hotel's priorities, the integrations needed and the starting data with you to define the kick-off.
Next step
Let's see your hotelin data.
Request a Hospitality Intelligence demo and we'll review your hotel's priorities, integrations and starting data with you.
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