Barcelona · Madrid · Cork

APPLIED AI AGENCY

We connect AI with marketing, CRM and operations.

We turn every lead into a followed-up opportunity, every repetitive process into an automated workflow and every piece of customer data into a sales action.

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AI strategy Automation CRM and sales 24/7 customer care Marketing and GEO Integrations Training AI governance

AI operational growth partner

Doing AI is no longer a differentiator. What sets you apart is applying it where the business wins.

IGLOBALIA occupies a specific space: AI operational growth partner. We bring together strategy, implementation, integrations, data, marketing and internal adoption.

We are not A consultancy that hands over a report and leaves. We stay through implementation, integration and maintenance.
We are not An agency that only creates content with AI. We apply AI to processes, data and business results.
We are not Automators who connect tools without understanding your funnel. We start from the full customer cycle and your CRM.

Intelligent CRM and sales agents

How asales agent works.

An agent can qualify leads, enrich contacts, summarise calls and emails, update CRM fields, suggest the next step, generate follow-ups and flag stalled opportunities.

Sales agent Online
Hi, I'd like some information and a quote.
Lead receivedWhatsApp · web form
Hello! Happy to help. What do you need, and by when?
Automate how I look after my customers. I need it this quarter.
Qualified leadNeed and interest detected
CRM updatedContact, source and next step
I suggest a 20-minute call. Does tomorrow afternoon work for you?
Sales team alertPrioritised opportunity with summary

Illustrative example

The five services to start with

A clear path,from audit to result.

01

AI audit + ROI plan

It is the entry point: it identifies processes, prioritises use cases and turns a generic conversation about AI into a 90-day plan with savings, potential revenue, owners and the integrations needed.

02

Intelligent CRM and sales agents

An agent qualifies leads, enriches contacts, summarises calls and emails, updates CRM fields, suggests the next step, generates follow-ups and flags stalled opportunities.

03

Process automation

Lead intake, sales assignment, quotes, onboarding, invoices, requests, reminders, after-sales follow-up and customer reactivation.

04

Customer care and WhatsApp assistant

It answers from the company's knowledge base, identifies intent, captures data, creates tickets and escalates to a person when needed.

05

AI for marketing, content and GEO

An editorial system: research, briefs, expert content, multichannel reuse, campaigns and optimisation so the brand can be interpreted and cited by search engines and AI assistants.

Full portfolio

Ten servicesto get started.

Problem: Companies unclear about where to apply AI or how to measure the return.

Who it's for: Management, sales leadership, marketing and operations.

Model: Fixed-scope project + implementation plan.

Problem: Manual tasks, slowness, errors and dependence on individuals.

Who it's for: SMEs, professional firms, real estate agencies, distribution and services.

Model: Initial setup + monthly maintenance.

Problem: Unanswered leads, irregular follow-up and an incomplete CRM.

Who it's for: B2B sales teams, real estate, training and hospitality.

Model: Implementation + fee per agent or usage.

Problem: Repetitive enquiries, slow replies and lost opportunities.

Who it's for: Ecommerce, hotels, clinics and technical services.

Model: Initial setup + monthly fee + usage.

Problem: Information scattered across PDFs, Drive, emails, manuals and CRM.

Who it's for: Companies with administrative, technical or sales teams.

Model: Project + recurring support.

Problem: Low visibility, slow content production and little presence in AI search.

Who it's for: Marketing, ecommerce, B2B brands and local businesses.

Model: Monthly retainer.

Problem: Reading, classifying and extracting data from invoices, contracts, orders or forms.

Who it's for: Advisory firms, logistics, administration, legal and insurance.

Model: Project per process + maintenance.

Problem: Teams that pay for licences but don't use them well or safely.

Who it's for: Any company with Microsoft, Google, CRM or AI tools.

Model: Workshops + adoption programme.

Problem: Risk of data leaks, uncontrolled use and a lack of internal guidelines.

Who it's for: Companies with sensitive data or large teams.

Model: Audit + annual review.

Problem: Lack of prioritisation, forecasting and visibility of opportunities.

Who it's for: Companies with enough CRM or ERP history.

Model: Advanced project + optimisation.

Products

Four waysto start.

Diagnosis and 90-day plan

The way in.

  • Process audit
  • Opportunity map
  • Impact/effort prioritisation
  • ROI estimate
  • Basic usage policy
  • 90-day roadmap

Sales agents on your CRM

Flagship service.

  • Automatic qualification
  • Lead scoring
  • Follow-up sequences
  • Contact enrichment
  • Interaction summaries
  • Sales alerts
  • Pipeline dashboards

24/7 care without losing the human touch

Initial setup, monthly fee and usage.

  • Web and WhatsApp chatbot
  • Your own knowledge base
  • Lead capture
  • Human handover
  • Conversation analytics
  • Continuous improvement

For when you already have automations running

Monthly maintenance.

  • Automation monitoring
  • Integration maintenance
  • Knowledge updates
  • Monthly results review
  • New improvements every month

All four products include initial setup and a recurring maintenance fee. Ask for terms.

Also AI Automation Ops One to three high-value workflows connected to CRM, email, forms, ERP, Drive, WhatsApp or internal tools.
Also AI Content & GEO Engine Topic strategy, assisted production with human review, schema, FAQs and visibility reporting.
Also AI Academy & Governance Role-based training, prompt library, security rules and adoption measurement.

How we measure return

Every project hasone concrete metric.

Sales

Average lead response time, contact rate, meetings booked, opportunity conversion and recovered pipeline.

Lead responseMeetings bookedRecovered pipeline

Customer care

Percentage of conversations resolved, first response time, cost per ticket and satisfaction.

First responseCost per ticketSatisfaction

Operations

Hours saved, error reduction, cycle time and capacity freed up.

Hours savedFewer errorsCycle time

Marketing

Cost per lead, production speed, qualified traffic, assisted conversions and visibility in search engines and AI.

Cost per leadQualified trafficAI visibility

Adoption

Active users, processes used, tasks automated and policy compliance.

Active usersAutomated tasksPolicies

Frequently asked questions

Clearanswers.

Intelligent CRM and sales agents. It builds on IGLOBALIA's long experience with CRM systems: it qualifies leads, updates fields, generates follow-ups and flags stalled opportunities.

Because without a volume of data and a proven return, it is a high-cost, long-cycle project. We prefer to start with cases that have measurable short-term impact.

Every proposal includes a concrete financial metric for the area: response time and pipeline in sales, resolution time in customer care, hours saved in operations, cost per lead in marketing and real team adoption.

Every project can become an AI Care Plan: automation monitoring, integration maintenance, knowledge updates and a monthly results review.

With the CRM the client already uses, HubSpot or Salesforce, Microsoft 365 or Google Workspace, WordPress and WooCommerce, forms, email and WhatsApp.

Next step

Start with thefull customer cycle.

Attract, qualify, convert, serve, retain and reactivate: where IGLOBALIA's marketing and CRM experience creates a real advantage over a generalist AI agency.

Digital Intelligence. Creative Excellence. Technology, strategy and creativity to drive business growth.

Contact

Contact form
iglobalia.com
Barcelona · Madrid · Cork

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CONTACT

Tell us about your project and we'll reply with a clear plan

We look at your case and explain how to carry it out. We are in Barcelona, Madrid and Cork.

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